Kartell and Philippe Starck Created The First A.I. Chair Design – For 70 years, the renowned furniture brand has researched industrial processes that could transform the designing process of a single product in order to be reproduced on a large scale using increasingly sophisticated molds. This year, with the help of one of the world’s best interior designers, they came up with an incredibly innovative design project! Find out here more!
2019 will always be remembered as one of the biggest moments of Kartell‘s incredible history because this is the year where the incredible furniture brand has presented for the first time ever, the first chair design built with an Artificial Intelligence process! The chair created by Philippe Starck represents one of the biggest turning points in the interior design industry!
“This is a research collaboration at the pinnacle of the industrial design world, resulting in one of the most creative outcome we’ve ever tried to achieve with generative design”, said Mark David, senior director of design futures at AutoDesk, the leading producer of 3D engineering and entertainment software that has developed the artificial intelligence for the innovative design project!
Also know as AI, this innovative product was presented to the public during Milan Design Week, at Salone Del Mobile. The presentation took place at Kartell’s booth and lasted around 30 minutes where Philippe Starck accompanied by Claudio Lutti presented this special dining chair while also explaining the concept behind it.
AI is a contemporary dining chair developed through an algorithm that respects the original brief created by the renowned French designer and Artificial Intelligence by AutoDesk. It took them 2 years to develop this the final product and the main idea was to surpass the human mind by speeding up the design process of an item.
“When Philippe gave me his idea and the results of his work done in collaboration with Autodesk, I immediately accepted the challenge of starting an industrial production on a project that for the first time was not born of our direct relationship or the dialectic between me and him in these thirty years of collaboration”, explained Claudio Luti, President of Kartell at the AI formal presentation.
Don’t forget to read:
The innovative dining chair features a structural strength and solidity requirements to ensure certification and respect the signature simple and clean style of Kartell. “A.I. it is the first chair designed outside our brain, out of our habits and how we are used to thinking. And thus, a new world opens up to us. Unlimited.” (Philippe Starck)
The A.I. series represents only the successful partnership between Kartell, Philippe Starck and American firm Autodesk, but also the future of the product design industry with the concept of “Natural Intelligence”, which according to Strack is the combination of artificial intelligence with human intelligence.